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What has changed in China post Covid?
After returning from a trip to China to conduct research on Green & Clean behaviour for a cosmetic brand, a UK client eagerly asked me...

Felicia Schwartz
Feb 5, 20243 min read


CONSUMERISM VS. PURPOSE IN CHINA 1:0 ?
In the wake of another Singles day, or “double 11”, as it is often referred to, it is once again time to take the temperature of the...

Felicia Schwartz
Nov 17, 20203 min read


Crisis in Chinese means Opportunity ! But does it ?
Have you noticed the rather numerous articles lately opening with the old chestnut about how the word for “Crisis” in Chinese also means...

Felicia Schwartz
Jun 30, 20202 min read


Preparing for the rebound
Watch this webinar where China Insight lead Felicia Schwartz shared the stage with two fellow founders, Renee from CLA and Gabrielle from...

Felicia Schwartz
Jun 7, 20201 min read


Corona virus impact study on Chinese consumers overseas
Access our latest research into the Corona virus impact on Chinese consumers in Europe and in North America China Insight together with...

Felicia Schwartz
Mar 4, 20202 min read


Chinese New Year goes tech
Digital hong-bao (red envelopes) have been trending in China for a number of years now courtesy of messaging app Wechat who launched the...

Felicia Schwartz
Jan 26, 20202 min read


A very Chinese Christmas
As a result of globalization, Christmas has arrived in China, and not just because all decorations and presents are made there....

Felicia Schwartz
Dec 14, 20192 min read


AMERICAN FACTORY - OR; WHEN CHINA ARRIVES IN OHIO
American Factory, the first film of the Obama’s higher ground new production venture, is a fascinating tale of Capitalism and...

Felicia Schwartz
Sep 1, 20193 min read


SIETAR TALK Cultural Insight and Marketing. Speakers : Felicia Schwartz and Serdar Paktin
When I first moved to Beijing back in 2000, I went to a talk at a Traditional Chinese Medicine clinic led by the husband of a friend of...

Felicia Schwartz
Nov 6, 20182 min read


Crazy Rich Asians – More Lazy than Crazy I say…
Spoiler : I hated it ! In fact I felt quite uneasy the entire time I was watching this gold and glitter laden extravaganza. I mean, I...

Felicia Schwartz
Aug 31, 20183 min read


WESTERN BRANDS AND THEIR CHINESE BLUNDERS
It seems that Western brands just keep getting into hot water in China, with last years notorious D&G online mishap followed more...

Felicia Schwartz
Mar 2, 20183 min read


Chinese New Year ; it's time to get emotional ...
Yes, China is racing ahead with technology, but when it comes to the Chinese New Year its not all about screens and Wechat promotions !...

Felicia Schwartz
Feb 15, 20183 min read
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